Tutor profile: Adam W.
Subject: The Adobe Suite
Digital artists rely on many different software and programs to accomplish their work. When working with image manipulation projects, which Adobe program will have the most tools to utilize?
Subject: Graphic Design
When designing a new logo for a client, what are the steps you take to make sure the logo is a fit for their brand, mission, and goals?
The steps I take when designing a new logo vary from client to client, but always include the following: 1. Ask a lot of questions. Understand their unique story. Get their mission statement and associate a list of words that they feel describe their brand. 2. Generate a lot of ideas. Word maps, thumbnail sketches, source material. 3. Meet with the client as often as they want. More communication is better. 4. The most important step for a designer is to write contracts and meet deadlines!
Subject: Digital Media
Copyright laws are a big concern when developing digital media and impact many aspects of this continuously evolving field. Please define (1) what copyright is, (2) what the fair use doctrine is, and (3) what free licensing is.
(1) Copyright, according to U.S. Copyright office is a form of protection provided by the laws of the United States for "original works of authorship", including literary, dramatic, musical, architectural, cartographic, choreographic, pantomimic, pictorial, graphic, sculptural, and audiovisual creations. "Copyright" literally means the right to copy but has come to mean that body of exclusive rights granted by law to copyright owners for protection of their work. Copyright protection does not extend to any idea, procedure, process, system, title, principle, or discovery. Similarly, names, titles, short phrases, slogans, familiar symbols, mere variations of typographic ornamentation, lettering, coloring, and listings of contents or ingredients are not subject to copyright. (2) The fair use doctrine, according to the US government, allows the use of a copyrighted work, including such use by reproduction in copies or phonorecords or by any other means specified by that section, for purposes such as criticism, comment, news reporting, teaching (including multiple copies for classroom use), scholarship, or research, and is not an infringement of copyright. (3) Free Licensing permits the user to run and use the media for any purpose, study and make changes to the original piece, redistribute and make copies of the original and improve and release the improvements so the community benefits from the changes. Free Licensing is based on the hacker culture and idealizes cooperative work and promoting community.
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