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Tutor profile: Candace B.

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Candace B.
Experienced Educator with 20 years + experience
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Questions

Subject: Professional Development

TutorMe
Question:

What is a SWOT analysis and what is it used for?

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Candace B.
Answer:

A SWOT analysis looks at the Strengths, Weaknesses, Opportunities and Threats of a Firm. It can be used for a strategic audit, to determine the way forward in a crisis

Subject: Marketing

TutorMe
Question:

What is the marketing mix?

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Candace B.
Answer:

The marketing mix is the tactical component of a marketing plan. It consists of four components: Pricing Product Development Place/Distribution Promotion These are also known as the 4P's of marketing.

Subject: Entrepreneurship

TutorMe
Question:

What is the Moore-Bygrave model of the entrepreneurial process?

Inactive
Candace B.
Answer:

The Moore-Bygrave model of the entrepreneurial process charts the entrepreneurial journey from innovation to growth. It hinges on a triggering event which catalyzes into implementation. This process facilitates the growth of innovation, one entrepreneur at a time.

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